Beach Themed Joico Hair Trends Party at Sunset Marquis Hotel

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Posted May 12, 2014 by LA Scene in Entertainment

What do you get when you cross a Hawaiian themed aloha candy land event with Joico? You get beach fantasies of gorgeous strands, the latest in hot hair trends and a summer soiree hosted by Whitney Port and celebrity colorist, Denis de Souza.

It’s no secret that everyone is always looking for ways to enhance their hair. From perfecting color, to making sure the texture is beyond a silky smooth sensation. Because hair gives us that buoyancy to take on the day exuberantly, it must be approached with care.

We may love Saturday and Sunday, and view Mondays as an introduction to new challenges to come. However, your hair shouldn’t be one of those challenges, it should be approached with ease and familiarity. On May 7, 2014 Joico brought us their summer event at Sunset Marquis in West Hollywood, where guests got to indulge and embark on the artistry of hair care. Attendees included bloggers such as Teni Panosian of MissMaven and Annette of Fashion Trend Forward, amongst others celebrating Joico and grooving to entertainment provided by Shanae Grimes and husband Josh Beech.

Celebrity colorist spokesperson for Joico was on site discussing latest trend hair predictions, and let guests experiment with soon to be released products. The Joico limited edition gold dust shimmer finishing spray is definitely something to get excited about. This new shimmer spray not only adds a brilliant shine, but also a shimmer to hair with a light hold of a hairspray. Guests dabbled into a sneak peek of what’s to come at Joico’s summer event while playing with already released items.

It’s all about tousled hair, fun, free and full of life!

Sweet tooth anyone Joico candy love fab hair trends event in Los Angeles

Sweet tooth anyone Joico candy love fab hair trends event in Los Angeles

Hawaii Cupcake with little colorful umbrellas Love and Candyland at Joico Hair Event in Los Angeles

Hawaii Cupcake with little colorful umbrellas Love and Candyland at Joico Hair Event in Los Angeles

Summer 2014 Hot Hair Trends with Joico Hair Party at Sunset Marquis Hotel in Los Angeles

Joico Hair Party at Sunset Marquis in Los Angeles

DJ Shenae Grimes getting her hair done by colorist Denis de Souza at Joico Summer Event

DJ Shenae Grimes getting her hair done by colorist Denis de Souza at Joico Summer Event

Denis de Souza styling DJ Shenae Grimes hair at Joico Summer LA Event

Denis de Souza styling DJ Shenae Grimes hair at Joico Summer LA Event

Annette of Fashion Trend Forward at Joico Summer Event

Annette of Fashion Trend Forward at Joico Summer Event

Sea shells beach theme beauty Joico Hair Party at Sunset Marquis Hotel in Los Angeles

Sea shells beach theme beauty Joico Hair Party at Sunset Marquis Hotel

Capturing the moment at Joico Summer Hair Trends Event at Sunset Marquis

Capturing the moment at Joico Summer Hair Trends Event at Sunset Marquis

Joico Summer Hair Trends Party Fun and Photography at Sunset Marquis Hotel Los Angeles

Joico Summer Hair Trends Party Fun and Photography at Sunset Marquis Hotel Los Angeles

DJ Shenae Grimes and Josh Beech playing some tunes for guests at the Joico Summer Event

DJ Shenae Grimes and Josh Beech playing some tunes for guests at the Joico Summer Event

Maria Corella wardrobe stylist posing with hair stylist Denis de Souza  and guest at Joico Summer Hawaii themed Event in Los Angeles

Maria Corella wardrobe stylist posing with hair stylist Denis de Souza and guest at Joico Summer Hawaii themed Event in Los Angeles

Almost summer time having fun with Beach Balls at Joico Sunset Marquis Party

Almost summer time having fun with Beach Balls at Joico Sunset Marquis Party

Goofing around at Joico Hair Summer Event in Los Angeles

Goofing around at Joico Hair Summer Event in Los Angeles

DJ Shenae Grimes at Joico Party in Los Angeles getting ready for summer hair trends

DJ Shenae Grimes at Joico summer event Party

Flip Flops almost Beach Time at Joico Summer Event in Los Angeles's Sunset Marquis Hotel

Flip Flops almost Beach Time at Joico Summer Event in Los Angeles’s Sunset Marquis Hotel

Flip Flops Joico Get Beach Ready for Summer Hair Trends 2014

Flip Flops Joico Get Beach Ready for Summer Hair Trends 2014


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